Booking.com has become a symbol of everything consumers fear in the modern digital marketplace: scripted customer service, refusal to take responsibility, endless circular conversations, and a complete disregard for basic consumer rights.
Across the EU and globally, consumers report the same pattern:
Refunds denied or endlessly delayed:
✔Customer service agents reading from scripts with no authority to resolve issues
✔Misleading listings and discrepancies between advertised and actual accommodations
✔Reservations not honored upon arrival, leaving travelers stranded
✔Impossible communication channels when urgent help is needed.
These are not isolated incidents — they are systemic failures.
? A Public Record of Consumer Harm Across Multiple Platforms
Booking.com’s reputation is collapsing across nearly every major consumer-review platform:
⭐ Trustpilot
Over 125,000 reviews, with a 1.5/5 rating, describing:
✔unreachable customer support
✔refund promises never fulfilled
✔unsafe or uninhabitable accommodations
✔misleading listings
✔consumers stranded without assistance
⭐ ConsumerAffairs
Booking.com holds a 1.1/5 rating from 7,600+ reviews, with complaints about:
✔inconsistent pricing
✔booking errors
✔refusal to correct mistakes
✔months-long refund disputes
⭐ Better Business Bureau (BBB)
Booking.com USA has a 1.03/5 rating from 1,200+ reviews, citing:
✔undisclosed accommodation conditions
✔refusal to modify bookings
✔deceptive cancellation policies
✔unresolved complaints
⭐ SiteJabber & ComplaintsBoard
Hundreds of unresolved cases describe:
✔fraudulent listings
✔properties refusing to honor reservations
✔Booking.com refusing refunds
✔consumers forced to pay twice
⭐ TripAdvisor Forums & Reddit
(r/travel, r/legaladviceEU)
Thousands of travelers share stories of:
✔being stranded
✔Booking.com refusing responsibility
✔customer service loops designed to exhaust callers
✔unsafe or nonexistent accommodations
⭐ Google Reviews
(for properties booked through Booking.com)
Patterns show:
✔properties listed as “excellent” but rated poorly on Google
✔photos not matching reality
✔Booking.com ignoring complaints about dangerous or unsanitary conditions.
Across all platforms, the message is the same: Booking.com is failing consumers at a massive scale.
⚠️ Why Booking.com Continues to Harm Consumers Without Consequences
Booking.com’s behavior is not accidental. It is the predictable outcome of a business model designed to stall, deflect responsibility, and avoid refunds, combined with a regulatory environment that is slow, fragmented, and easily exploited.
This is the real explanation — structural, economic, and regulatory — not just the scripted PR lines consumers hear from customer service.
➤1️⃣ Booking.com’s Business Model Incentivises Avoiding Responsibility
1.1 They shift responsibility away from themselves
Booking.com positions itself as a “marketplace,” not a seller. This allows them to say:“The property decides refunds.”even when Booking.com processed the payment.
This legal positioning is used to avoid accountability and delay or not pay at all refunds.
1.2 They intentionally avoid direct complaint channels
Booking.com does not provide:
➤a public complaints email
➤a transparent escalation path
➤a direct refund authority
➤Consumers are forced into hidden support pages and scripted agents.
This reduces formal complaints — and therefore regulatory exposure.
1.3 Their customer service is designed to stall
Agents:
➤read from templates
➤repeat scripted empathy
➤cannot override property decisions
➤cannot issue refunds
➤cannot escalate to decision-makers
This is why consumers hear:“We must wait for the property to respond”even when Booking.com already contacted the property. The same property that failed them in the first place is allowed to decide whether to retain the money for the bad service they provided or did not provide!
1.4 They rely on consumer fatigue
Across Trustpilot, ConsumerAffairs, BBB, SiteJabber, ComplaintsBoard, Reddit, and TripAdvisor forums, the same themes appear:
➤refund refusals
➤failed reservations
➤non-replyable emails
➤irrelevant phone numbers
➤payments retained without service
This is not random — it is a business model that profits from violation of consumer rights!
➤2️⃣ Regulators Are Structurally Slow to Act
2.1 Booking.com holds dominant market power
Booking.com controls a majority of the EU online travel booking market. Dominant platforms often behave with impunity because enforcement is slow and political.
2.2 EU consumer protection is fragmented
Different EU countries have different enforcement bodies. Booking.com exploits this fragmentation by:
➤routing complaints through the Netherlands
➤using arbitration clauses
➤pushing consumers into internal dispute processes
➤registering subsidiaries in multiple jurisdictions
Fragmentation = slow enforcement = corporate freedom.
2.3 Regulators act only after mass harm
EU authorities typically intervene only when:
➤thousands of complaints accumulate
➤media pressure builds
➤cross-border harm is proven
Until then, they rely on “self-regulation,” which Booking.com abuses.
2.4 Corporate structure shields accountability
Booking.com Limited (UK/NL) is owned by Booking Holdings (USA). This structure allows:
➤profit extraction offshore
➤liability shifting
➤regulatory arbitrage
➤hiding operational data
A private subsidiary can conceal information a public company would have to disclose.
3️⃣ The Result: A Platform That Behaves With Impunity
Combine all the above and you get a company that:
➤stalls refunds
➤ignores evidence
➤hides behind “the property”
➤uses scripted agents
➤avoids accountability
➤relies on customers giving up
➤knows regulators won’t act quickly
Your experience is not an exception — it is the system working exactly as designed.
? Leadership Accountability: Glen Fogel
All of this is happening under the long-standing leadership of Glen Fogel, CEO of Booking Holdings, who has overseen the company during years of mounting consumer complaints and deteriorating service quality.
As CEO, Glen Fogel is responsible for:
➤corporate policies
➤customer service standards
➤platform accountability
➤refund practices
➤listing verification
➤consumer protection compliance
A company of this size and influence cannot be allowed to operate without accountability while consumers across Europe suffer financial losses, ruined travel plans, and emotional distress.
? What We Demand
We call upon:
1. DG JUST
European Commission – Justice & Consumers
To open a formal investigation into Booking.com’s compliance with EU consumer protection law.
2. CPC Network
Consumer Protection Cooperation Network
To coordinate cross-border enforcement actions addressing systemic violations affecting EU citizens.
3. ACM Netherlands
Authority for Consumers & Markets
As Booking.com’s primary national regulator, to examine whether Booking.com is engaging in unfair commercial practices, misleading advertising, or unlawful handling of consumer refunds.
4. ECC-Net
European Consumer Centre Network
To escalate the growing number of unresolved consumer disputes and push for regulatory intervention.
? How Regulators Will Be Alerted to This Petition
This petition is a public call for investigation.
Regulators named in this document — including DG JUST, CPC Network, ACM Netherlands, and ECC-Net — will be alerted through:
➤media coverage
➤consumer-rights organizations
➤public social media tagging
➤Change.org’s advocacy escalation
➤cross-border complaint networks
No personal contact information is provided for privacy reasons.
This petition is intended to be reviewed by regulators, journalists, and consumer-protection bodies based on its public visibility and documented evidence.
? Why This Matters
Booking.com is one of the largest travel platforms in the world.
Its failures affect millions of consumers, many of whom rely on the platform for:
➤essential travel
➤family emergencies
➤business trips
➤holidays
When a company reaches this scale, its responsibility to consumers must rise accordingly — not collapse into scripted responses, automated loops, and refusal to honor basic rights.
✊ We Demand Transparency, Accountability, and Compliance
Consumers deserve:
✅ Clear refund policies
✅ Real human support
✅ Accurate listings
✅ Honest communication
✅ Enforcement of EU consumer rights
Booking.com must be held accountable.
Sign the petition to demand immediate EU-level investigation and enforcement.
Sign the petition on Change.org: https://c.org/R2b2GqqWRy
Recommendation: Sign the petition on Change.org: https://c.org/R2b2GqqWRy