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L'Oreal International Reviews and Complaints

L'Oreal International review: does not stay, it washes out! ( 5 comments)

Melisa Barnard of Kriel, ZA

Jan 16, 2008 12:00 am EST

Featured review

I have been using Loreal Feria Hair Colour for the last 8 months, everytime I wash my hair the color comes out and I end up staining my towels. I used the Deep red for 8 months and then decided to use the black Loreal Feria Hair Colour and well it does exactly the same, I wash my hair every second day and everytime I wash the color comes out. On the box of Loreal Feria it states and I quote, "this color will not fade or wash out, it will grow out."

Well this statement is completely untrue, after having the hair color for 2 weeks after coloring it has completely washed out. I have now completely stopped using Loreal products as I believe it to be a waste of money. I am now using Garnier 100% color and I am satisfied.

I still have a box of Loreal Feria Hair color in black due to the fact that the shop where I bought it from will not exchange it for me.

5 comments

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kittycat081

Salem, US

1 comments

kittycat081 of Salem, US

Jun 24, 2011 3:33 am EDT

after using slightly cheaper products without complaint for several years (clairol & garnier products), one day i randomly decided to "upgrade" to a more expensive brand. i picked feria in black. about $10 versus $7. anyway. something was wrong with the hair dye, it was really thin and runny, and ran all down my face and neck after applying only a little bit of it. that has never happened to me before. i had to stop because there was no way i could dye my hair with that product. wasted a bottle of dye.

a week or so later went by before i went back to the store and decided to try again. i had forgotten what brand it was i used last and, again thinking i should try a more expensive brand, inadvertently selected feria again after deciding i liked how that shade of black looked.

there was no problem with the consistency of the product. however, it then proceeded not only to dye an inch of my roots BRIGHT RED, it also didn't cover my greys AND it totally fried my hair. completely killed all of it. my hair has now gone from being soft and silky to being coarse and brittle. a hairdresser friend told me my hair is actually all dead now. oh, and also, it claims to be a permanent product, but it's not. for the next two weeks it came out every day in the shower until all i had left was dead brownish hair with bright red roots and my greys showing.

so basically, this is the worst hair product i've ever used. multifaceted and long-lasting, my ###. i have used much cheaper brands when i was younger (like the $3 brand on the shelves, i forget the name of it now) that left better results than this overpriced chemical garbage. i'm not sure how this brand continues to be one of the more expensive ones when it dyes your hair the completely wrong color, kills it all, washes out, and leaves your hair dull and lifeless.

needless to say i switched right back to my usual brand and am now just waiting for all the dead hair to grow out more so i can cut it off.

i still can't believe how using BLACK hair dye left me with a head full of bright red roots. don't buy this product!

SamandMe123

Peterborough, CA

1 comments

SamandMe123 of Peterborough, CA

Mar 24, 2016 10:33 am EDT

Verified customer

I have been buying Loreal Excellence for at least 20 years.

Their product, in the last year, definitely washes out even if you are healthy, no drugs or scripts. When I say washes out, I mean after the first wash (even if you don't wash for five days..and who wants to live like that).
My mother is a retired hairdresser, thus we know what we are doing. I leave the product on for 55 minutes because I have grey hair at the roots, it looks lovely until the first wash.

Certainly LOreal is playing some sort of game, so that the color washes out more rapidly, thus the need to do your haircolor more often. Nice little game on their part, so that they make millions more than last year. I'll bet that their salesgirls don't use L'Oreal on their own hair.

I believe that a class action suit is in order, does anyone know a good class action lawyer?

Sam

Soulina Phaengkhamhak

1 comments

Soulina Phaengkhamhak of US

Sep 07, 2016 5:48 pm EDT

I have the same problem as well with that Feria hair dye kit, and I had the burgundy color. It looked fine when I first washed and dried it after the dyeing process. I thought the color was color was pretty good. I usually wash my hair every other day, so when It came to washing, the water was like a brownish/red color and I was so confused. I forgot to used the given hair conditioner, so that's what I thought was the problem. Another couple days have passed, and I washed it once again, so I used the provided conditioner. AGAIN, the water was that brownish/red. This was my first time using the Feria line of dyes and I'm definitely not buying it again.

Deborah 1952

Spokane, US

1 comments

Deborah 1952 of Spokane, US

Jan 04, 2020 12:57 am EST

I've used Feria over three years now and never had a problem
Yes, it does lose it's high color, but still covers the grey with an attractive shade until two months and then the grey grows back in.

Valerie75

Shelbyville, US

1 comments

Valerie75 of Shelbyville, US

Jun 08, 2021 11:51 pm EDT

I have been using the Intense Auburn medium for a long time and I just colored my hair tonight, noticing the color was very thin, watery, but I didn't think it would mess up my hair but BOY I WAS WRONG! IT'S NOW THE WORST COLOR OF BROWN I'VE EVER SEEN! I'M A RED HEAD and I didn't get RED this time and I want a refund!

bulletgirl1975@gmail.com
Valerie Brewer

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