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Sainsbury's Supermarkets Reviews and Complaints

Sainsbury's Supermarkets review: Advertising

JaC65 of Port Elgin, CA

Nov 01, 2025 12:02 pm EDT

Verified customer

Featured review

I have tried to contact customer service by phone and email but was unable to connect. The phone just said the number was not attainable and the email was returned as I was not cleared to send it!

Dear sir or madam.

I was in the Kidbrooke Sainsbury store today and had an experience I would like to share with you.

I wanted to buy some white wine. I saw a sign on a shelf (see below), that was confusing to me. I wasn’t sure which products this sign referred to so I asked three different store employees if this was valid for the Oyster Bay wine. Each one said that it was.

When I took it to the check out, I was charged the full amount - £25. When I questioned the amount, the manager was called.

I showed Will, the manager, the sign and he lifted up the left edge and pointed to a shelf label under this larger sign. He said that it was these smaller bottles that were the subject of the offer. I replied that this was very ambiguous and relied on the customer interfering with shelf labels, something I would never do.

He refused to honour the labelling.

I tried to call your office at [protected], but was unable to connect.

While I am disappointed in this misunderstanding, I do not wish to lay the blame on anyone, just bring it to your attention in the hopes that better communication would be achieved in the future. And, of course, I am disappointed not to have been able to take advantage of that great offer!

Sincerely,

Josephine

Desired outcome: To train staff to place advertising in appropriate place so that it cannot be misconstrued. A customer shouldn’t have to ask several different employees to interpret the sign.

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Sainsbury's Supermarkets emails

customerservice@sainsburys.co.uk

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Sainsbury's Supermarkets address

33 Holborn, London, England, Greater London, EC1N2HT, United Kingdom

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Nov 03, 2025
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