Responses

  • bsharwood Dec 02, 2011

    Nomater,

    I work with HomeStars and we have never, ever deleted a review for a paying customer. Doesn't happen, period.
    We do, however, crosscheck reviews to verify authenticity, as people are known for writing on the wrong company. A trail of those are always left on the site so reviews never actually disappear.
    We have a number of systems in place to cross check for companies writing their own reviews on their own companies and we can out those companies if we do catch them. See this post: http://blog.homestars.com/archives/2011/03/10/transparency-to-review-approval-process/
    As for companies paying customers to review them, I won't say it doesn't happen, but it's something we can't really police. When we talk to companies on our site we suggest that it's not a good idea to buy reviews, because there's always the chance you get the review that says 'X company paid me to write this review.. they did a good job' - which is a pretty bad review to have.

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