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All Nutrient Hair Color

All Nutrient Hair Color review: All Nutrient Hair Color Does Not Work 7

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2:52 pm EDT
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I tried All Nutrient Hair Color by Sukesha in my salon and found that it works horribly. The color will not cover grey hair and fades off tone after a couple of washes. I tried returning my unused product for a refund and the obnoxiously rude insisted it was an application issue and that I didn't know how to color hair. I explained that I had 20 years experience as a Master Colorist, was certified by the American Board of Certified Haircolorists, specialize in color services, own two salons, and perform about 15 color services each week. He told me that I must be an idiot and that his product could not be to blame.

I then found that his advertising was misleading. They say they are an organic hair color with no MEA. After reading their label, their product does not contain 70% organic ingredients that are certified by the USDA, ECOCERT, or some other recognized certification organization. Marketing a product as organic and not having at least 70% of the ingredients certified is a violation of the California Organic Products Act. So, I wrote a letter to the California Department of Public Health and filed an official complaint. Finally, I read their ingredients and the product contains MEA which is something their advertising says they do not have. I filed a complaint with the United States Federal Trade Commission for false and misleading advertising.

Stay away from All Nutrient Hair Color or any of Sukesha's products not just because they perform poorly, but because they engage in false and misleading advertising practices and treat their customers like garbage while being unwilling to stand behind their products.

Resolved

The complaint has been investigated and resolved to the customer’s satisfaction.

7 comments
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Shescrafty2017
JAMESTOWN, US
Aug 19, 2022 10:52 am EDT

I've been using it for years and have never had any issue with grey coverage...if she was having issues with fading it could have been due to well water..or she didn't mix it correctly or she used cheap shampoo... sounds like she's a "karen"

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Dortf
, US
Jun 14, 2018 11:28 pm EDT

My stylist uses All Nutrient hair color to brighten up my red color and cover the gray. I get compliments on it all the time, even from people I don't know. The color is very rich and my hair feels in better condition after coloring. The shade my salon stylist uses is a color shade she tweaked that is not a brassy red but a rich auburn. Red hair color is known for fading but my color lasts 6-8 weeks depending on my hair growth. I would highly recommend All Nutrient haircolor.

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All Nutrient User
, US
Jan 08, 2014 7:09 pm EST

I've used All Nutrient haircolor for years and love it! My clients love it too as they don't have any scalp irritation or fading with it. I've seen the above story on another website as well, maybe a disgruntled former employee? Sound too bitter to be real.

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Misty2
, US
Feb 04, 2018 6:16 pm EST

I've been reading these reviews, and I'm wondering if your review is fake (or done by an employee of All Nutrient). These other reviews sound legitimate to me.

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Laurie Smith
, US
Jan 03, 2019 11:06 am EST
Replying to comment of Misty2

They are real! this color line does NOT cover gray.

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Crispyhair
Rochester, US
May 27, 2013 8:40 pm EDT
Verified customer This comment was posted by a verified customer. Learn more

I recently had my hair colored for the third time with All Nutrient. Each time the condition if my hair has gotten worse. My hair is extremely dry, brittle and breaking. The dark color bleeds into the blondes. I have had my hair colored for years and have never experienced anything like this. I will have no choice but to cut my hair short just so it looks healthy again. I love my hairdresser but I refuse to have this type of color ony hair ever again.

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Professional Haircolorist
New York, US
Aug 03, 2012 8:41 pm EDT

I tried AllNutrient hair color and all I could say is that it doesn't work! I hated it!

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