mr.coffee — Coffee maker no longer working

I have purchased other coffee makers that have lasted longer, but decided to give Mr.Coffee a chance. I purchased Mr.Coffee on 08/14/07 and today's date is 07/07/09, It is 1 year and 11 months and this morning my Mr.Coffee went out on me. I take good care of Mr. Coffee doing the regular cleaning and maintenance. Why is it the trouble begins AFTER the 1 year limited Warranty? To get it service its an arm and a leg $$$$$ to get it fixed. Todays appliances never last long as in the old days.