John Frieda Hair Care — This product ruined my hair
I saw an ad on t.v. re: the new foam-in color from John Frieda, so I tried it. I have been using color shampoos for over 30 years so I'm very familiar with them. This one is different b/c it is foam instead of liquid, so I read the directions carefully and applied as instructed. I noticed my hair was really stiff and crunchy after rinsing the color out and before I used the conditioner that came with it. My hair felt okay after I used the conditioner, but when I saw the color I could not believe it. My hair is naturally blonde and I use color to keep it blonde and to give it more body and shine. After using the John Frieda foam #9N Light Natural Blonde my hair is more brown than blonde and it is dull without any body or shine. It looks absolutely awful. This product is the worst color I have ever used and the foam was not as easy to apply as the other products. It took longer to apply and really ruined my hair. I also found that my hair is falling out now, so I'm not sure how much damage it has actually done since I only used it two days ago. It is a horrible product and I hope it is taken off the market asap. I will never use John Frieda products again.