Sub: - Feedback from Customer
Happy Diwali to you and your family.
I am living in Rajasthan and recently have become the subscriber of TATA Sky. Therefore I would like to give feedback on this.
Sir, the picture quality is really good than the cable we had earlier. But sorry to say that except this nothing is enough or at the level of satisfaction.
Let me explain it: -
I am all talking about the channels are being provided by the TATA SKY. You are providing India TV, Star Plus and some more channels (10+) in Rs.100/ month, which are not enough since new generation is not watching these channels only.
In terms of your another scheme of Rs.200/month, I would like to say that you are providing 50+ channels in Rs.200/month, but sir your kind attention is invited towards one fact that out of 50+ channels only 20-25 channels are watchable, mean to say that Sony, Max, (being watched by all age group people) Star One, Star Plus, Sahara, Zee TV, Zee News, Star News, Aaj Tak, (being watched by 20-50 above age group people) Disney, Toon Disney, Discovery Animal Planet, Star Gold, Utsav, Zee Cinema (being watched by 15-30 age group people) are watched every day by people, except these channels lots of regional channels (tamil, urdu panjabi, malyalam and some more 20-25 channels) are being provided, which are senseless (sorry to say), no sports channels, no English are being provided in that scheme, that is really shocked and now in global world is not expected from TATA.
Sir, regional channels (tamil, urdu panjabi, malyalam, bangla, napali doordarshan and some more 20-25 channels) were necessary to provide in earlier era but do u think that now a days people are interested watching these kinds of channels? My answer is no (on the basis of the views received by your customers). You have given maximum channels of these kinds, which make no sense.
Sir, lots of new channels have come now a days like colors, 9X, 9XM, bindas and many more but you have put these channels on irregular basis, people have to pay extra amount for this on month to month basis even after having the scheme of Rs.300/month. This is really shocking, maximum people between age group of 18-35 want to watch these channels (may be you are losing maximum customers from this age group).
The people who have bought tata sky could not watch these channels because of channels restrictions.
Sir, I would like to have your attention on one more fact, that in Rs.100/month Big TV and Digital TV are providing 170 channels with all the new channels, sports channels, no need to pay extra amount for colors, 9xm, bindas and lots of sports and English channels.
One more reality I would like to mention is that our cable TV provider is providing more than 70 channels (all new channels, no regional channels, all sports channels, all English Channels and local channels and every day one new film, one old song channel also) in Rs.150/month will you believe on this?, sir this is fact. All the people in our city and / or in Rajasthan are enjoying it, with good picture quality.
Respected sir, these all data have been collected by me (being an MBA student of Marketing field).
Sir, this is really unexpected from the reputed brand of TATA, which is distinguished as Good brand with great reputation in India & abroad as well.
But sir it is really painful to say that with this condition TATA Sky will not able to survive more, among its competitors.
Prayer / Request / Suggestion (if I May): -
Respect Sir, we (group of people have tata sky) were having lots of expectation while buying TATA Sky, but we are really not entertained by this or I may say by your product.
Lots of people now a days are ignoring buying tata sky and emphasizing on buying Big TV or Digital TV.
Respected Sir, I am not saying to reduce the price or high the price but saying for adding more channels so that people can be attracted to buy this product (atleast 9xm, colours, bindas, NDTV Imagine, AXN, star movies, tranz, star sports, neo sports channels, Start Cricket, ten sport) should be added as regular channels for having better amount of customers.
If you reduce the cost of schemes and add atleast above mentioned channels as regular channels, than it would be the positive steps towards having large amount of customers.
Please sir, do the needful so that your customers can enjoy it well and be loyal to your brand, for long.
On behalf your customers or subscribers.