Sharaf DG
reviews and complaints

Dear Sir

I am writing to bring to your attention a concerning issue I have recently experienced with the extended warranty service offered by Sharaf DG, a prominent electronics store in Dubai. I seek your urgent intervention in this matter to rectify the unfair practices that I, as a customer, have been subjected to.

As a responsible consumer, I decided to purchase an extended warranty My Tablet as attached along with email from Sharaf DG, in the hope of safeguarding myself against unforeseen scenarios. To ensure comprehensive coverage, I also paid an additional amount for insurance and damage protection. However, to my great disappointment, I have discovered that Sharaf DG has been exploiting customers by charging them again while claiming the insurance, which is a clear violation of ethical business practices.

When i submit my device for repair they give my quotation and i have approved the quote by email to claim from Insurance. In no point Sharaf DG inform the customer about Co- payment by customer.

When i came to collect the Manger in charge the Floor Mr. Waseem was taking class for Insurance procedure and Insulting me Infront of all customers

What adds insult to injury is the fact that these additional charges and the terms and conditions allowing them to do so are not clearly mentioned in the invoice copy provided by Sharaf DG. Instead, upon closer examination, I found a conveniently placed web link to their terms and conditions. This creates a deceptive image under which customers are forced to accept unreasonable charges that can be changed anytime without their knowledge. This blatant act of cheating demonstrates a lack of transparency and fairness on the part of Sharaf DG.

I strongly believe that the Consumer Forum must urgently intervene in this matter and put a stop to such dishonest practices employed by Sharaf DG. It is the duty of the Consumer Forum to ensure consumer protection and address the grievances faced by customers like me. Therefore, I humbly request your immediate attention and intervention in investigating the unfair terms and conditions imposed by Sharaf DG, specifically in their Sharaf DGshield extended warranty service.

I trust in the Consumer Forum's commitment to safeguard consumer rights and ensure a fair marketplace for all residents and citizens of Dubai. I sincerely hope that you will give due consideration to my complaint and take prompt actions to address this matter effectively.

Thank you for your time and anticipated cooperation. I look forward to a favorable resolution to this issue.

Attachment

1. invoice copy

2.Warranty Copy

3.invoice received from service center telling zero charge's for repair.

4. Proof that Sharaf DG collected money for co payment.

Yours faithfully,

Ajmal Shamsudeen

[protected]

I purchased the phone on the 4th of June in the MGM Mall store of Sharaf DG in Muscat in Oman. I was worried about the screen and specifically asked about it and was told there was nothing to worry about as it was factory fitted. I was also told that if there was any problem, it could be sent to any Samsung Service Centre and fixed under the warranty.

My wife saw there was a 15-day return policy advertised on the wall and so we felt that there would be no issues anyway and if there were then we would have a solution a refund or a repair.

We left for Abu Dhabi, where we live, this was also explained, and the salespeople assured us that there was no problem with that either.

We returned home and on Wednesday morning the 7th of June, I noticed bubbling in the middle of the phone along the fold in the middle of the screen. I was very disappointed and asked my wife to contact Sharaf DG.

At this point, the lies told to me in the store were revealed.

Sharaf DG UAE and Sharaf DG Oman are two separate companies. Almost as separate as Apple and Samsung. Their refund policies are different, their warranty policies are different and anything purchased in the Oman Sharaf DG only has a warranty in Oman!

Had I known this, and I asked specific questions about it, I would never have purchased the device in Oman. After two hours of waiting in the Sharaf DG Abu Dhabi store it became apparent that the only way to get this resolved was to fly back to Oman which I did on the 11th of June

I handed the phone to Ali who told me that it would be two days and that a decision would be made that took account of me not wanting to come back to Oman to collect the phone and that a refund would be preferable.

It has now been two weeks and I am still being told to wait despite being told this

As per authorised Samsung service center report there is no issue with the device. the screen protector is having issue. Samsung team has agreed to replace the screen protector free of cost. and we can ship the item to Abu Dhabi.

I have been asking for two days when this is going to happen and I am being told to wait

I have been asking for this information from the 16th June - 10 days ?

Dear sir,

I have purchased iphone from sharaf DG dubai deira branch on 21st April 2023. At that time phone was working good and recently I am facing short term display flickering problem. I am living in al ain so I submitted my phone to your al ain mall branch on 22nd of this month. And I got message within 3days that your phone is ready please collect it. Today I went there and I asked about the issue, they said there is a software problem and they resolved it. But I am still facing the same issue. So service was not satisfactory.

I hope this email finds you well. I am writing to express my extreme frustration and disappointment regarding the new refrigerator I purchased from Sharaf DG less than a month ago (21.05.2023). Regrettably, the refrigerator is already in a non-working condition, and I am left with no option but to seek immediate resolution for this issue today 19.06.2023.

As a valued customer, I expected the refrigerator to function properly for a reasonable period of time. However, it has failed to meet even the basic performance expectations. Not only is this situation inconveniencing me, but it has also resulted in the spoilage of the food items stored inside the refrigerator. This is an unacceptable outcome considering the refrigerator's short lifespan.

I kindly request that you take immediate action to either refund the full purchase amount or provide a replacement refrigerator of the same model. It is essential to rectify this situation promptly as the continued use of a malfunctioning refrigerator poses a significant inconvenience and potential health risk.

If I do not receive a satisfactory response or a resolution plan by the end of today, I will be left with no choice but to escalate this matter legally. I am confident that Sharaf DG values its customers and aims to maintain a reputation for delivering quality products and exceptional customer service.

I have attached copies of the purchase receipt documents for your reference. Additionally, I am available at [protected] to discuss this matter further or provide any additional information required to expedite the resolution process.

I trust that you will treat this issue with utmost urgency and professionalism, ensuring a swift resolution that upholds customer satisfaction. I look forward to your prompt response and a satisfactory resolution to this matter.

Yours sincerely,

HISHAM CM

[protected]

19.06.2023

8.25 AM

I had ordered a lenovo tab M8 with wifi + 4g spec as mentioned in your app and website at that time on May 18th. For 299AED

So I ordered on may 18th and when I received it on May19th it was only with Wifi. So I checked with your app chat and they checked and told you received a wrong product so return it to our nearby store. So I returned it to sharjah city center sharaf DG on May 20th. I expected to get a correct product but they gave this ticket number 6467732 and said our team will contact you said you will get another product or refund.

But I waited for 1 week, till that time I asked if am getting refund or another product? But all your support team asked to wait for decision and suddenly then on 27th I got a message I will get a refund of my money of 299+13 AED. Eventhough I particularly spent my time and money to travel for returning this product. Anyhow I was waiting to get only that product amount to refund.

But refund is still pending. And yet don't know why this delay even for refund for online purchase.

Also I noted that after my return and complaint about this product what I ordered was changed now to WiFi only in it's description and specs. Atleast your team was fast in updating this but what fast action taken for your customers ordered this because of your mistake.

Are we getting punished for your own mistakes and selected sharaf DG to buy products?

Please don't reply with a apologise message again, already heard a lot from your app chats. I expecting a immediate action for my wrong decision in choosing sharaf DG.

Its already 20 days over still no actions to it.

Thanks,

Abdul Azeez

+[protected]

Worst nightmare experience. Mossa was charge me for 541 Aed without informing me: I was expecting only 1 time charge of 49 Aed. I go back to the store realizing it was over charge so he insists that they can’t void since the transaction was completed. The manager was around but seems lost and doesn’t care about the complaints and just leave nowhere. I spoke their customer care team they are trying to void the transaction couple of times but it was unsuccessful; but still I don’t lost hope because I know how it works for card machine; I have better idea but still Moosa doesn’t care at all. So Fatima call couple Moosa to void previous transaction and change the transaction accordingly. I am wasting my time and effort and I need to beg them to sort out the issue.

Hi there,

With reference to my bad experience with Sharaf DG, I am writing a complaint and look forward to your support to resolve it.
Please find the summary below:
1. Order placed on 8th May for Candy Washing Machine 9kg, front load, details as below
Order #w4268291
2. Delivery was scheduled for 21st to 22nd May, Delivery was delayed and it arrived on 23rd may
3. As the machine wasnt working, a request was made to check the machine on 23rd May
4. the technician came ot check the machine on 26th May
5. the problem identified was that machine is faulty and he was supposed to send the report to Sharaf DG the next day
6. I am yet to receive the confirmation on status and replacement of the machine
7. I tried contacting Sharaf DC many times on whatsapp and on calls but unable to get a proper response, I need to know when can I get my new machine.

My brand new fridge of 8 months has stopped working 3 days ago. I’ve called Sharaf DG and asked someone to come and check. Ofcourse someone attended after 3 days! The person who checked the fridge said there is a gas blockage and that he cannot fix it there and then. He said that they will have to take the fridge another day and fix it in their warehouse which will take 5 days. I asked if I can have a temporary fridge or something for me to keep my food in, he had the audacity to ask me if I really needed it, and that he doesn’t know if they will have any temporary fridges. I then said that I need a temporary fridge as soon as possible as soon as he takes my current fridge to get serviced. After he left I called up Sharaf DG and told them that it does not make sense for the fridge to stop working in 8 months - it’s brand new - it’s common sense. I said that if this fridge can go faulty in 8 months that means it is just faulty and that it will happen again in the next few months. I said I need a brand new fridge, the person over the phone said that’s not possible, and they only do repairs not replacements. I asked him about a temporary fridge aswell and he said they also do not do that. So what is SHARAF DG actually doing? It’s common sense to offer a temporary product whilst they take their faulty item away to get fixed. I do not feel that they care or help their customers at all. I will take this further and further since they are selling faulty products and not assisting their customers properly.

I had purchased a vacuum cleaner on 20/05/20202 with extended warranty and I had issues within the warranty and I had delivered the item to their Time Square branch on 15/05/2023 and there was no update from their side so I called call centre but they also didn't had any reply so I went to the same branch again on 21/05/23 still same no update, and finally I came to know it has been sent to Eros and I called Eros to check exact status and they said they received item only on 22/05/23 and they have also sent estimate for which there is no reply.

So from 15th May they kept till I visited them again on 21st May after which they sent the item on 22nd May, I have never seen such service in my Life.

Dear Sir
Ticket ID - 6309097
I had purchased Huawei Nova 7 from Sharaf Dg and payed additional charge for 2 years Damage Warranty.

I gave my phone for service within the period of the warranty. After servicing my mobile, now they are asking for service fee 120 Dhs. As I mentioned before, I had already payed additional charge for Damage Warranty, then how can you ask for extra fee? We cannot make this payment. Now you have kept my mobile for more than enough time. We will proceed to the next step against your service charges under warranty period.

Kindly make arrangements to deliver it to our Sharjah office within a couple of days..
Awaiting your earliest reply in this matter.
Thanks & Regards
Mohammed Raffic
+[protected]

I have purchased Galaxy Samsung watch 6.12.22 as a gift for my son who is studying in India. The battery charger for the watch is not withstanding for more than 3 hours in a day also not synchronizing with the phone and watch. We dropped the watch in Sharaf DG in the month of April for service and the same is continued so again we gave to your Sharaf DG sales person within 10 days with the same complaint and we received it back on 28.04.23 and the duty manager told we need to synchronize with Samsung phone. We did it on the same day and checked the battery life is the same not standing we need solution, Now we need the watch to be exchanged because it is in warranty period and we don't find the people helping us from your side. There is no use to buy if the battery life is not there for a watch at least for a day. we kept only for step walking for that minimum itself battery is not withstanding Why we need to go to buy a branded product.

If you can give a solution or raise the complaint to Samsung dealer regarding the same get the solution for us.

Waiting for your fast and prompt reply in this as early as possible.

I Purchased a Microwave from Sharaf on 8th April 2023. I asked for delivery on 9th As during the week I am not at home. My cash and request was accepted.
On 9th No delivery. I called on Wednesday 12th April and was told the reason it was not delivered as it was out of stock! Two questions

1. Why did you sell me something out of stock and why did you take my money - this is extremely dishonest
2. Why did you agree to a date when you knew the item was out of stock?
3. Why did I have to call to chase after my purchased item - if the item was out of stock why did Sharaf not call me and update me - actions alone by the company staff show the disdain and disrespect for consumers. As long as the sale happened who cares if delivered or not
On Thursday 13th April afternoon called to ask if I am at home as he wants to deliver the item. You cannot go to my house without arranging. I told him I am at work at this is not a good time. Told him to come Sunday 16th As I am at home. Today is 16th April 15h53 and no call from delivery agent

My next question is why when I asked to cancel my item due to dishonest actions did you ignore my ask and "plan" a delivery? For the record I don't except a response as from the stats on this website your success rate is low, secondly if my issue is unresolved a week later, I don't expect much

I ordered Sony Headphones. Order # WA241054. I received pakage on 13th April 2023 and when opened, it was the wrong brand. I received completely different headphones of JDL. I have complained and sent an email to reply with pictures of the product so it can be returned. I told them to expedite as Im traveling on 17th April 2023 and you have policy for return witin 7 days. Im trying to call and have emailed but no reponse.

Kindly expedite as i wont be here after 17th April 2023. This is not my fault to give something else instead of what I ordered. Also I had already paid by card.

Kindly check the emails and see how much your team cooperation with the customer.

Until now i didn’t received my laptop .

In 11 March 2023 i was submitted my Lenovo laptop to your main store in Ajman city center the same place i bought it.

More than 28 days until now i didn’t received it, even the payment is done on time.

The school is starting today even i notification them earlier but no real response.

I want solution hence my son without laptop in the school.

Even when I was submitted it they told me it will take maximum 14 days !

This SMS FOR YOUR REFERENCE:

Dear Mohammad hamad mohammad, We acknowledge the receipt of your job under Reference Ticket # 6210266 For further details,

Bought an iPhone from Sharaf DG online, paid for 256GB, and received 128GB after doing the data transfer from my old iPhone to the new purchased phone, realized I had been cheated.

I called the call center and they say I had to check the product before opening. My question is when the invoice shows 256GB along with the serial number why I would have doubts and read the fine print on the box.

Now the call center says he’s not promising me for replacement, but I could go to a Sharaf DG store and exchange it by paying the difference to buy a new phone. Is this a solution?

He also said you can buy iCloud space but not giving it to me free.

Luckily I checked the iPhone capacity the day I did the transfer, had I not checked the phone I wouldn’t even know. Please be aware of such online SCAMS!

i have bought apple ipad on OCt 24 -2022 from sharaf dg -mirdiff branch. simc [protected]...purchase a warranty and sheild worth Aed 449. you can check your bills. last week i went to fix the start button of my ipad the manager start telling me that i need to pay 10% handling cost for total value of Ipad .. when you guys are selling why not sharing all hidden points that there would be cost behind if i repair my ipad with you...cheated with smartness of your staff. after that i register a compalin on your toll free number and they spoke to me and told me somebdy will call me back it never happen again till today. after 4 days i recieve a call that your ipad is not repair till today because you have not close find your iphone on the ipad.. i deleted my all accounts from ipad on same day in front of the manager and he check everything i showed him the same - you can tell if i miss any thing on same day why wait till today 3 days to inform me a small thing... when i again call back to callcenter the person is not able give me clear picture that my ipad will be ready in how many days - i told him i am flying on 15 april, he cannot say yes or not that my ipad will be repair in 14 days and you guys already missed 4 days because of your neglience and unprofessional staff ,, i am sorry for the hars words but i feel that my trust is broken and from last 10 years i am buying products from you - i will never buy any items firther from sharf dg and also tell my team and friends not to do any purcahse. becuase of your values of cheating ,,,,,i asked manager to speak but nobody was avialble on phone what a shame... thank you sharf dg -

Hi, have purchased LG 65inch tv G2 series from Sharaf DG - Deira City centre on 19th Jan'23 within 2 months of purchase i am facing issue vertical lines appearing in my TV screen and after 30mnts TV will switch off by self. Have approached to Support centre of Sharaf DG and requested to replace my fault tv with new tv as its just 2months of purchase. Am not getting any positive reply from Support centre. Appreciate to resolve this issue favorable.

Hi Sharaf DG, I lost my bill of my 64gb gold iPad Air i purchased on 5th April 2015 in Deira City center Sharaf dg when I relocated to India after I lost my job in 2020 during covid.I am not able to unlock my iPad as I forgot my pasword .I need a copy of the original bill to get in touch with apple support.

Nimalan Vijayarajan

Old Dubai Number [protected]

New India number [protected]

[protected]@gmail.com

I have done a payment transaction using my master card and the machine showed a choice of either local currency or the currency of my home country.

I've asked the cashier about the difference but with no guidance. I have made the wrong selection of my local currency which costs me additional 10% of the actual amount because of the several currency exchange operations . Your cashier should have been aware and have notified his customer of the way the payment is being processed

Appreciate your investigation on this case