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Majesta e.z flush toilet tissue / Package and product size manipulation.

1 Woodstock, New Brunswick, Canada
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Mega Rolls have been reduced in size from 400 sheets per roll to 360. I have two of the nine roll packs: one lists 400 sheet, the other 360 sheets. Problem is; both declare that 9 Mega is equal to 25 regular roll tissues. That means the regular roll is either 140 sheets per roll or 129 sheets per roll. I do not think they have actually reduced the number of sheets on the regular roll; therefore the bold(9=25) statement on the package containing 360 sheets per roll would be false. I checked the stores and found the 8 large roll packs (these rolls have 280 sheets per roll) and the declaration 8=16, which means the small (regular roll) contains 140 sheets. Another pack of 16 large rolls declares 16=32; which supports the 140 sheet per roll assumption. The marketing gurus who decided to overcome price resistance by dropping 10% of the product from the Mega roll had better modify the now false 9=25 declaration - because it just is not true.

Jul 29, 2015

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