ConAgra sells a product called Hunt's [Tomatoes] Paste, which is
called "tomato paste" in the product literature at Hunts.com. The cans
are the same size and shape as those containing plain tomato paste,
but the Hunt's product contains herbs and spices. Nowhere on the
label, except in the tiny black-on-red list of ingredients on the
back, is there any mention of these additives. This labeling would
seem to violate 21 CFR 155.191, specifically this subsection:
(ii) The following shall be included as part of the name or in close
proximity to the name of the food:
(c) A declaration of any flavoring that characterizes the product
as specified in Sec. 101.22 of this chapter and a declaration of any
spice that characterizes the product, e.g., "Seasoned with ------, "
the blank to be filled in with the words "added spice" or, in lieu of
the word "spice, " the common name of the spice.
Even if the Hunt's labeling somehow meets the regulatory standard
(perhaps by substituting "tomatoes" for "tomato"), I still contend
that this is a deceptive practice.
I wrote to the company a week ago, using a feedback form on their Web
site; because they haven't replied, I cannot include their email
address here. I explained that people are being misled into purchasing
this product, believing it to be unadulterated tomato paste. I wrote
that if I had received no response in a week.