Jeff and all,
As Minnie06 stated, much of AMC's profit comes from the Concession stand. The economy has slowed and AMC is truly empathetic. We offer discounted box office prices before noon, senior discounts and student discounts in some locations, and limited time concession offers that can be found at http://www.amctheatres.com/Programs_and_Offers/Programs/Limited_Time_Offer/
New, expensive technologies in our field continue to grow, and in order to be the best at what we do, and offer the best possible film experience, AMC has made a commitment to invest in these technologies.
That said, AMC does appreciate the feedback. I truly hope you choose not to boycott AMC locations, so that we can continue to provide the best film experience in the industry
.. Thank you all.
- Jordan from AMC Theatres